Rolex is today considered the number one brand among Swiss watchmakers. So what makes Rolex watches so popular? What is the secret behind the success of the brand? In this article, we will examine 9 important reasons...
Ceramics is one of the things that watches are made of, but most people who wear watches don’t know that it’s there. Today, many high-end watch brands such as Rolex, Omega, IWC, Rado, Hublot, and TAG Heuer use ceramics. Before moving on to...
Only some “unique watches” can explain why Swiss watchmaking was so successful and why it would be even more successful. Months ago, there were photos and two news stories in front of me. Both...
